For DecorMyEyes, Bad Publicity Is a Good Thing. The NYTimes on how an e-commerce site exploits terrible customer service for google-juice.

Update: Google already reacted to the article (via):

We were horrified to read about Ms. Rodriguez’s dreadful experience. Even though our initial analysis pointed to this being an edge case and not a widespread problem in our search results, we immediately convened a team that looked carefully at the issue. That team developed an initial algorithmic solution, implemented it, and the solution is already live. I am here to tell you that being bad is, and hopefully will always be, bad for business in Google’s search results.

Update #2: Now federal agents have stepped in as well. Apparently it doesn’t always pay off to be unscrupulous.

∞ Dec 1, 2010